CustomerCentricity

Indorama Ventures Vietnam joins Forbes panel discussion on the art of emotional branding​

In December 2024, Indorama Ventures Vietnam’s Country Head and Vice Chairman, Mr. Vinay Bhardwaj, represented the company at Forbes Vietnam’s panel discussion, Brands Connect with Customers’ Emotion. He shared insights into the evolving interplay between brand identity, emotional resonance, and customer loyalty. The session explored a pivotal question for businesses: How can brands move beyond […]

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